Knowing they must do it to succeed and struggling with generational difficulties, CEO’s, which tend to be part of a different generational culture, can sometimes feel as if they have no choice but to confront the reality. A social media presence is essential and not an optional or peripheral aspect of marketing. The way CEOs and top executives deal with this challenge determine the perception that the general public has of them and their company. https://chiefexecutive.net/th

However, we all know social media management is no walk in the park. Personal branding takes a ton of time and dedication, but together with our clients, we produce awesome, and lasting results. #v2b #vision2brand #PersonalBranding #branding

Thanks to the whole team for this powerful culture we have created at vision2brand. It’s hard to develop true friendships remotely. Therefore it is always wonderful getting to know each other a bit more outside the daily routine, laughing together and learning something new about everyone’s special skills and talents 😃💛 #teamspirit #vision2brand #personalbranding

Be wary of “digital detoxes” because they don’t create a long-lasting change. The control of our technology consumption is about developing cognitive skills and creating new habits. Here is an excellent article on how the designer can play a crucial role in the creation of healthier products and services. https://essays.uxdesign.cc/tech-diet/ #vision2brand #personalbranding #digitaldetox #technology #socialmedia #oxanazeitler

1.) Entrepreneurial leaders who build value with new products. 2.) Enabling leaders who secure resources. 3.) Architecting leaders who keep an eye on culture, strategy, and structure. More details: https://hbr.org/2019/07/nimble-leadership #personalbranding #vision2brand #leadership

It is time to accept one thing: social media is here to stay and can improve employee satisfaction and engagement. However yet still, some companies deride it as a waste of time, when in reality, they should be empowering their employees. Here some insights in favor of having a more liberal social media policy in your company. https://chiefexecutive.net/why-ceos-should-empower-their-employees-on-social-media/ #vision2brand #v2b #personalbranding #socialmedia #employerbranding

According to the latest report by Hootsuite, 60% of us no longer trust social media networks. The mistrust of the audience is manifested by a growing trend for the so-called 'e-detox' where social media addicts eschew for the electronic-free existence for a time. The rise of the simple life trend, with the preference for zero-waste style, recycling, and emphasis on such pastimes as meditation and urban gardening calls for the real, not digital communication. People are lookin

Members of Gen Z are highly purposeful and cautious when it comes to their personal brand and how they want it to appear online, more so than prior generations. Just as they are increasingly comfortable blending the digital and physical worlds in their own lives, this generation also sees our online reputations merging with offline consequences. While they are the most digital generation in history, Gen Z values distinctly human traits like uniqueness, authenticity, creativit