It is time to accept one thing: social media is here to stay and can improve employee satisfaction and engagement. However yet still, some companies deride it as a waste of time, when in reality, they should be empowering their employees. Here some insights in favor of having a more liberal social media policy in your company. https://chiefexecutive.net/why-ceos-should-empower-their-employees-on-social-media/ #vision2brand #v2b #socialmedia #CEObranding #employees #empower
Sometimes CEOs are confronted with situations that require them to make a decision. As it has been proven by Joe Kaeser, the CEO of Siemens, such decisions may and should be shared on the CEO social media page. Such a policy not only makes the CEOs and the brands they represent more trustworthy, but also provides both the person and the company the feeling of being the genuine item. The sincere deliberation over the critical issue of attending the business conference in Saudi
If you think Twitter is just for President Donald Trump and for Jeff Bezos announcing his divorce, you are in for a surprise! Many top CEOs have been successfully using this platform for communicating with their followers and sharing new ideas. The limit on text length, imposed by Twitter, may seem restricting in the beginning, but the short, brief messages are more likely to grab the attention of your audience. Another advantage of Twitter is being able to post frequently wi
Despite the high pay and jaw-dropping perks found across the tech industry, giants like Amazon and Apple can't avoid the job-hopping nature of today's workforce. The company with the longest average retention is Facebook, where employees spend around 2.02 years at the company. #vision2brand #v2b #Infographic #TechCompanies #TechEmployees #Twitter #Microsoft #Airbnb #SnapChat #Uber #Amazon #Apple #Oracle #Google #Facebook
Have you ever visited the personal page of a business contact or a prospect and felt sucked into the black hole of nothingness? We all check each other out on social media. To have a dead personal profile is worse than not to have it at all. Remember, only you can create a valuable digital footprint that matters to you. If you don't do it, others will pick everything they can find and create a summary in which you may not recognize yourself. Certainly, you don't want your par
Knowing they must do it to succeed and struggling with generational difficulties, CEO’s, which tend to be part of a different generational culture, can sometimes feel as if they have no choice but to confront the reality. A social media presence is essential and not an optional or peripheral aspect of marketing. The way CEOs and top executives deal with this challenge determine the perception that the general public has of them and their company. https://chiefexecutive.net/th
... during a 24-hour period? Interestingly Google collects more data from iPhone users than Apple itself does. This, however, only works when the phone is used. In idle mode iPhones very rarely communicate with Google’s servers. Douglas C. Schmidt, Professor of Computer Science, catalogs how much data Google is collecting about consumers and their most personal habits across all of its products and how that data is being bundled. Take a look here for more details: https://bit
We as consumers may have a fascination with businesses and their success stories, but it’s the people we feel connections to, not corporate entities. Good read: https://www.forbes.com/sites/ryanerskine/2017/12/17/does-your-ceo-have-a-personal-brand-if-not-it-could-be-affecting-your-bottom-line/#34725a4d2f09 #vision2brand #v2b #CEOBranding #Amazon
However, we all know social media management is no walk in the park. Personal branding takes a ton of time and dedication, but together with our clients, we produce awesome, and lasting results. #v2b #vision2brand #PersonalBranding #branding
Nearly 100% of adolescents and young adults own smartphones and are quite naturally online every day. Despite the general public’s concerns over privacy, WhatsApp is still omnipresent for young people in Germany. 61% could not do without this messenger app. #vision2brand #v2b #infographic #infografik #WhatsApp
Always on is not enough for Gen Z. They spend more time online than any other generation, they also continue to look for easier, more natural ways to interface with all of the devices they use. This includes accessing the Internet with their voice, using tools such as Siri or Alexa, but also with gestures, and hand and finger movements on a touchscreen. Despite Gen Z’s eagerness to access the web using new methods and different devices, they still show a clear preference for
It is time to accept one thing: social media is here to stay and can improve employee satisfaction and engagement. However yet still, some companies deride it as a waste of time, when in reality, they should be empowering their employees. Here some insights in favor of having a more liberal social media policy in your company. https://chiefexecutive.net/why-ceos-should-empower-their-employees-on-social-media/ #vision2brand #v2b #personalbranding #socialmedia #employerbranding
One of the most engaging and attractive qualities a CEO can exhibit is the generosity of spirit. In this case, social media becomes a platform for sharing the values of the company and spreading brand awareness. As Arianna Huffington said, „When it comes to championing causes, social media can be a valuable tool for sharing your values and your causes." The generous approach of Microsoft CEO, Satya Nadella, has allowed him to inspire his numerous followers with a wonderful po