CROSS-PLATFORM STREAMING

Cross-platform streaming becomes more and more popular in the digital music world. Even though Google Play Music boasts the most significant number of listeners and, together with Spotify, can be proud of the most loyal audience, the age of adhering to just one platform is over. Just like in the general home entertainment world, music platforms allow cross-streaming, thus allowing the user base to pick different content from different services. In the future, users will expect the ability to download everything and an easy reach to cross-platform services.